Rivers plans to charge for prime seating to watch the games during the opening round of play. “Obviously, just from a pure supply and demand standpoint, that will definitely have some degree of impact in guests having more choices,” Nita said.īoth Horseshoe and Rivers are planning big March Madness promotions, usually one of the biggest sports betting events of the year. He acknowledged the opening of the Rivers sports book could put a dent in Horseshoe’s business. Indiana launched its sports books statewide in September, and the first six months have produced robust results, generating nearly $13 million in adjusted gross receipts in January alone, according to the most recent report published by the Indiana Gaming Commission.ĭan Nita, regional president of Caesars Entertainment, the parent of Horseshoe Hammond, said many of its sports bettors have been Chicagoans crossing the state line. At the enacted tax rate of 15%, that would result in annual state tax revenues of between $58 million and $102 million.

The state is projecting sports betting to generate between $384 million and $680 million per year in adjusted gross wagering receipts - revenue after winnings are paid, according to a report published in September. Illinois will become the 15th state to have live sports betting. The casino said it will launch its website and mobile app later this year. There also will be 30 self-service kiosks when it opens for sports betting Monday. Rivers got a head start on the process when it opened BetRivers as a sports bar in December, with 29 leather lounge chairs, a 47-foot-wide video wall topped by a sports ticker and five betting windows.

Three rivers casino sports book